HueCrew started with one mom, three kids, and a mountain of mismatched socks. I was juggling work, school schedules, activities, and the never-ending laundry pile — and losing way too much time hunting for “the other pink one.”

So I tried something simple: each kid got their own sock color. No more sorting, no more guessing, no more “those are MINE.” Just toss, wash, grab, go.

HueCrew is our little love letter to modern families doing a lot with not enough time. It’s a tiny system for one boring task, so you can save your energy for the big, meaningful stuff. One less decision. One less argument. One more tiny win.